![]() Directors like Tod Browning, Karl Freund, and James Whale defined horror for the new era. Given that Hollywood censorship lacked any power during the Pre-Code era of the first half of the decade filmmakers could pull out the stops in terrifying moviegoers. Paramount in particular also put their own spin on the genre with a number of classic horrors. Given the profitability of the genre other studios, both major and independent, tried their hand at scaring audiences. Universal Studios elevated itself from a B-studio to a Hollywood power player thanks to their now legendary Universal Monsters during this decade. But in 1931, Dracula gave American moviegoers their first taste of terror from the realm of the supernatural. With this change came a change for the genre in the United States, beforehand the monsters in movies were humans who either suffered some kind of deformity or were using some kind of act to fool people. With an informative piece of dialogue about the Carpathian Mountains spoken by Carla Laemmle, niece of Universal Studios founder Carl Laemmle, the horror genre entered the era of sound.
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